FORMER ROLES
EXPERIENCE
CORPORATE
AGENCIES
THE BUNTIN GROUP
Nashville, TN
Account Supervisor
CARPENTER/SULLIVAN
Memphis, TN
Account Supervisor
ODEN MARKETING & DESIGN
Memphis, TN
Sr. Account Manager
THOMPSON & COMPANY
Memphis, TN
Sr. Account Executive
LOCAL BUSINESS
REDT HOMES
Denver, CO
CONSULTING
WAZEE MARKETING
Denver, CO
Position:
Principal/Owner
Current Clients:
Louisiana-Pacific
Brilliant Epoxy Floors
SVMIC
Global Sports Development
Ewing Marketing Partners
Positions:
General Sales Manager
Field Marketing Manager
Product Manager
Corporate Brand Manager
MarCom Manager
LOUISIANA-PACIFIC (LPX)
Denver, CO
Nashville, TN
Position:
VP of Sales & Marketing
A DIVERSE BACKGROUND AND WELL-ROUNDED PERSPECTIVE
Lisa Minor
Wazee Marketing
Principal & Owner
Throughout my career, I've held leadership roles in companies ranging in size from $2.5 billion to $2 million. I've led sales and marketing teams, held account management roles in award-winning advertising and PR agencies, and held product management, brand management, marcom management, and sales management roles in a Fortune 1000 corporation. My experience spans multiple industries, and I've had the privilege of contributing to many reputable and well-loved brands.
Qualifications aside, here's what makes me...well, me. I'm easy to work with, I'm humble yet confident, I'm collaborative, and I'm adaptable. I don't give up, I find silver linings, and I love helping others succeed. I'm intentional and strategic, yet I thrive on creativity. I appreciate all the little nuances of sales, marketing, and communications and how they are intricately intertwined. I'm innately curious, I love to analyze data, and I get excited about organizing and simplyfing anything and everything. I'm not satisfied until everything fits neatly in the proverbial package and a bow is placed on top.
I'm passionate about my work and love what I do.
BRAND EXPERIENCE
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LP Building Solutions
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TechShield Radiant Barrier
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TopNotch Sub-flooring
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SmartSide Trim & Siding
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SuperStruct Furniture Panels
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WeatherBest Decking
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State Volunteer Mutual Insurance Company (SVMIC)
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Brilliant Epoxy Floors
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Foundation for Global Sports Development
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Chinet
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Purolator Automotive Filters
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Tennessee Valley Authority
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FedEx
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Global Brand Management
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Association Alliance
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Stax Museum of American Soul Music
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Soulsville Foundation
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Christ Community Health Services
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Shamrock Plank Flooring
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Seabrook Wallcoverings
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Seabrook Decorating Centers
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Georgia Boot
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First Tennessee Bank
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Agape Child & Family Services
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Oaklee-Keesee Ford
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Stoneybrook Homes
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PostNet
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Dr. Joseph Wiggs, DDS
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MARS (HVAC/R)
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Buildipedia.com
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redT Homes (Development & Brokerage)
A FEW OF MY PHILOSOPHIES...
Marketing is about making a genuine connection - with real people.
1
Brands are made up of people; they are an ever-evolving byproduct of collective personality and culture.
2
When you try to do too much, you end up accomplishing less.
3
When your messaging is all about you, you're missing an opportunity.
4
Where you choose to spend your energy will likely impact whether your light will dim or shine.
5
Success starts with knowing who you are and what makes you special.
6
There's usually a "tipping point" when it comes to price, no matter how much your customer loves you.
7
Your customer takes notice of how you treat people.
8
Jargon and buzzwords may cause people to confuse you with your competition.
9
Be authentic and humble. And don't forget to have some fun along the way.
10
